World Blog by humble servant. Ukraine Chronicles 1310 ‘Shrinkflation’ hits consumers worldwide – AP Companies say they are forced to downsize their products due to rising commodity, energy and labor costs
Global manufacturers have been quietly shrinking their products without lowering prices, the Associated Press reported on Wednesday. So-called “shrinkflation,” occurs when companies pass their costs on to customers, and the news agency claims it's accelerating worldwide. In the US, a small box of Kleenex now has 60 tissues while a few months ago it had 65. The size of yogurts has also shrunk. In Britain, Nestle reduced its Nescafe Azera Americano coffee tins from 100 grams to 90 grams. In India, a bar of Vim dish soap has contracted from 155 grams to 135 grams. “It comes in waves. We happen to be in a tidal wave at the moment because of inflation,” consumer advocate and former assistant attorney general in Massachusetts Edgar Dworsky told AP. He has documented shrinkflation on his Consumer World website for decades. Dworsky began noticing smaller boxes in the cereal aisle last fall and says shrinkflation has ballooned since then. He claims the practice appeals to manufacturers...